Website & Customer

Privacy Policy

Access to third-party accounts

Facebook account access
Permissions: About Me

Advertising

Google Ad Manager
Personal Data: Cookies; Usage Data

Analytics

Google Ads conversion tracking, Google Analytics, Hotjar Form Analysis & Conversion Funnels, Wordpress Stats and Google Analytics with anonymised IP
Personal Data: Cookies; Usage Data

Contacting the User

Contact form

Personal Data: email address; first name; last name; phone number

Contract

We process your personal data where it is necessary to perform a contract with you, or to take steps at your request before entering into a contract.

This includes:

  • Providing lawn care services
  • Managing bookings, appointments, and payments
  • Communicating with you about your service
  • Legitimate Interests

We may process your personal data where it is necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms.

This includes:

  • Improving our services
  • Customer support and communication
  • Internal record keeping and administration
  • Preventing fraud or misuse of our services

We ensure that any processing under this basis is proportionate and respects your privacy rights.

Where required, we rely on your consent to process your personal data.

This includes:

  • Sending marketing communications
  • Using non-essential cookies or tracking technologies

You have the right to withdraw your consent at any time by contacting us or using unsubscribe options in communications.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements.

Typical retention periods include:

Customer account and service data: retained for the duration of the relationship and up to 6 years thereafter (for legal and tax purposes)

Marketing data: retained until you withdraw consent or opt out

Website usage data: retained for a limited period for analytics and security purposes

Where data is no longer required, it will be securely deleted or anonymised.

Displaying content from external platforms

Google Fonts
Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

Heat mapping and session recording

Hotjar Heat Maps & Recordings
Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

Lawful Bases for Processing

We process your personal data in accordance with the lawful bases set out under the UK General Data Protection Regulation (UK GDPR).

Infrastructure monitoring

Uptime Robot
Personal Data: various types of Data as specified in the privacy policy of the service

Pingdom
Personal Data: Cookies; Usage Data

Interaction with data collection platforms and other third parties

Hotjar Recruit User Testers
Personal Data: Cookies; Usage Data; various types of Data

Interaction with online survey platforms

Hotjar Poll & Survey widgets
Personal Data: Cookies; Usage Data; various types of Data

Managing data collection and online surveys

Hotjar surveys
Personal Data: Data communicated while using the service

Remarketing and behavioural targeting

Google Ads Remarketing, Remarketing with Google Analytics and Facebook Remarketing
Personal Data: Cookies; Usage Data

Facebook Custom Audience
Personal Data: Cookies; email address

Tag Management

Google Tag Manager
Personal Data: Usage Data

Your Data Protection Rights

Under UK data protection law, you have the following rights:

Right of Access: You have the right to request a copy of the personal data we hold about you.

Right to Rectification: You have the right to request correction of inaccurate or incomplete data.

Right to Erasure: You have the right to request deletion of your personal data in certain circumstances.

Right to Restrict Processing: You can ask us to limit how we use your data.

Right to Data Portability: You may request that we transfer your data to you or another provider.

Right to Object: You have the right to object to processing based on legitimate interests or for direct marketing purposes.

Rights Related to Automated Decision-Making: You have rights relating to automated decisions and profiling (where applicable).

To exercise any of these rights, please contact us using the details provided in this policy. We will respond in accordance with applicable data protection laws.

Complaints to the ICO

If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the UK supervisory authority:

Information Commissioner’s Office (ICO)

Website: https://www.ico.org.uk

Helpline: 0303 123 1113

We would, however, appreciate the opportunity to address your concerns before you contact the ICO, so please contact us in the first instance.

Contact information

Owner and Data Controller
Martin Ashdown,

LawnsOne
229 Faversham Rd,
Kennington,
Ashford TN24 9AJ